Ph.D.( Management-Consumer Behaviour)
M.B.A.(Marketing Management & Human Resource Management)
M.Sc.(Physics-electronics)
Marketing Management
Entrepreneurship & Start-ups
E-Learning / Online Learning
Human Resource & Strategic Management
Total: 25 years
Academic/ Academic Administration : 21 Years
Professor & Director / Dy. Director: 15.5 years
Professor/Associate Professor & Head: 5.5 years
- Professor, Atal Bihari Vajpayee School of Management and Entrepreneurship, Jawaharlal Nehru University, since 5th December 2020.
- Professor & Head, Institute of Business Studies & Dy. Director, Sir Chhotu Ram Institute of Engineering Technology, CCS University campus, Meerut, since 29thAugust 2016 to 4th December 2020.
- Professor & Founder Director, H R Institute of Science and Technology, Ghaziabad, Affiliated to CCS University, Meerut, since 1 st January 2012 to 25th August 2016.
- Professor & Principal, United Institute of Management, Greater Noida, approved by AICTE & Affiliated to UPTU, Lucknow, since 1 st August,2009 to 31stDecember 2011.
- Professor & Head, Lord Krishna College of Engineering, Ghaziabad approved by AICTE & Affiliated to UPTU, Lucknow since 8 th July 2008 to 31st July,2009.
- Faculty (Reader grade) & Head, Jaipuria Institute of Management, Vasundhara, Ghaziabad, approved by AICTE & Affiliated to UPTU, Lucknow, since 11thJanuary 2007 to 6 th July 2008.
- Founder Head, Department of Business Administration, College of Science & Engineering, Jhansi approved by AICTE & Affiliated to UPTU, Lucknow, since 1 st July 2004 to 9 th January 2007.
- Asst. Professor & Founder Head, Department of Humanities & Management in the College of Science & Engineering, Jhansi since 11th September 2002 to 30th June 2004.
Corporate: 4 years
- Area Manager under designation Sr. Marketing Officer for M.P., RAJASTHAN & CHATTISGARH with M/s MAJESTIC AUTO LTD., LUDHIANA, A HERO GROUP COMPANY OF AUTOMOBILES since 9th August 2000 to 31st August 2002.
- As a Deputy Area Manager under designation SALES ORGANISER with M/s KIRLOSKAR OIL ENGINES LTD. PUNE at Jaipur zonal office since 1 st August,1998 to 7 th , August 2000
• Honorable President of India in his capacity as a visitor nominee to the prestigious NITs and IIEST.
• He is a member of the CMAT Advisory Committee of AICTE.
• Hon’ble President of India in his capacity as visitor of Banaras Hindu University nominated his nominee on the court of prestigious BHU for the period of three years from May,2017.
• Performance Excellence Award towards actively seeking and promoting high performance at Kirloskar Oil Engines Limited, Pune by Mr. R.R. Deshpande, vice President-small Engines 30 May 2000.
• Dronacharya Award for contribution in the higher technical & professional education on 18thMay, 2013 in a Mega educator meet at Ghaziabad.
• Shaikshak Samman award by Rashtriya Shaikshik Mahasangh Uttar Pradeshon8th May 2016 at Brihaspati Bhawan, C.C.S., University, Meerut.
• Maulana Abul Kalam Azad Excellence Award for Education-2016 at Rashtriya Shiksha Diwas Samman Samaroh on 10 December,2016 at Ghaziabad.
• ‘Award of Honor’ by the association of Kirloskar Dealers of the Rajasthan.
• ‘Best faculty award’ for two consecutive academic years in 2004-2005, 2006-2007
- International tie up with Magnacarta College of Oxford for joint academic programme in 2013-2014,2014-2015 academic years.
- International tie up with School of management, Asian Institute of Technology, Bangkok for joint academic programme in 2010-2011,2011-2012 academic years.
Books: 03
1. Modern Students Buying behavior as a Consumer in Education Market Lambert academic publishing, Germany 978-3-659- 976 77-3 2016 978-3-659-97677-3
2. Advertising Management Thakur publishing house 2014 978-93-82249-00-9
3. Contemporary Issues & Emerging Trends in Management & Technology Bharti Publications, New Delhi 2011 81-908869-3-2
Edited Books: 5
1. प्रबंधन में भारतीय चिंतन / ‘PRABANDHAN ME BHARTIYA CHINTAN’ Uttar Pradesh Bhasha Sansthan 2021 819493306-4
2. New Insights of Marketing Management-New India-New up trends Bharti Publications, New Delhi 2018 978-93-86608-57-4
3. Demonetization: A Socio-Economic Transformation Bharti Publications , New Delhi 2017 978-938500 0-6 9-0
4. ROADMAP FROM CASH SURPLUS TO LESS CASH ECONOMY Bharti Publications, New Delhi 2017 978-93-81212-87-5
5. Digital India: A Socio Economic Transformation Bharti Publications, New Delhi 2017 978-93-81212-83-7
Book Chapters: 12
1. How Deep Learning Can Help in Regulating the Subscription Economy to Ensure Sustainable Consumption and Production Patterns (12th Goal of SDGs) Springer, Singapore 2023 978-981-19-5722-2
2. Growing role of digital transformation in businesses and government and their inter-dependence: A study during Covid-19 using Bibliometric Analysis World Lab Publication 2022 978-93-90734-55-9
3. New Education policy: Implementation Issues Krishna Computer/ Swatantra Computer and Prints 2022 978-81-89740-61-0
4. Demonetization In India (Its Impact and Prospects for Indian Economy) Bharti Publications, New Delhi 2017 978-938500 0-6 9-0
5. Digital India and its Impact Bharti Publications, New Delhi 2017 978-93-81212-8
Research Papers: 24
- Social Trust and Risk Perception towards acceptance of Fully Automated Driverless Cars BHU Management Review 2023 2231-0142
- Social Media Misinformation Effect on Mental Health in Covid-19: A Review Study Journal of Commerce And Trade 2022 0973-4503
- An Economics of Crop Insurance for Notified Crops in Tribal Areas of Gujarat (India) International Journal of Agricultural Sciences 2022 0973-130X
- What Drives Adoption of Cloud-Based Online Games in an Emerging Market? An Investigation Using Flow Theory Machine Intelligence and Data Science Applications, Springer, Singapore 2022 978-981-19-2347-0 A
- Study of Working Women’s Financial Literacy – A Case of Academic Institutions of Meerut INTERNATIONAL JOURNAL OF TRADE & COMMERCE-IIARTC 2021 ISSN- 2277-5811(Print) & ISSN- 2278-9065(Online)
- Role of Digitization in Financial Inclusion International Journal Of Multidisciplinary Educational Research, Impact factor: 6.514 2021 ISSN: 2277-7881
- A Study of Working Women’s Financial Literacy- A Case of Academic Institutions of Meerut INTERNATIONAL JOURNAL OF TRADE & COMMERCE 2021 2277-5811
- A study of Financial Inclusion Through Pradhan Mantri Jan Dhan Yojna (PMJDY): A Case Study of Meerut District Journal of Commerce And Trade 2020 0973-4503
- A Study to Understand the Functional Working of Rashtriya Swayamsevak Sangh Review Journal of Philosophy and Social Science 2019 0048-7325
- Use of Social Media for Women Entrepreneurship (With special reference to Bhopal) Asian Journal of Management 2019 2229-3795
Patents: 03
- Patent no. 202022100884 ( German Government)
- Title of the invention: Data Science in Supply Chain Analysis is using Block Chain Technology.
- Date of Issue: 23 February 2022.
- Patent no. 2020102990 ( Australian Government)
- Title of the invention: IPBE-Detect Quality of works: Intelligent process to detect employee’s quality of works and notify it to authorities.
- Terms of Patent: Eight years from 23 October 2020.
- Patent no. 2020103210 ( Australian Government)
- Title of the invention: CTAO-Education Monitoring: IoT based Education monitoring for checking the class Teacher Available in a class and notes available on-line Notified
- Terms of Patent: Eight years from 4 November 2020.
Copyrights: 02
- Registration no. L-112820/2022
- Nature of the applicant's interest in the copyright of the work: AUTHOR
- Registration office: Copyright Office, Government of India
- Date of certification issue: 07 March 2022
- Registration number: L-107885/2021
- Nature of the applicant's interest in the copyright of the work: AUTHOR
- Registration office: Copyright Office, Government of India
- Date of certification issue: 24 September 2021